Blogs, Quick Tips, Webinars, & More
Blog Posts

Building Topical Authority: A Guide for Private & Independent Schools
With AI chatbots and featured snippets reshaping how families search online, building topical authority is essential to any SEO strategy for private schools. Learn how to stand out in no-click results and attract qualified families to your website.

Instagram Is Now Indexed by Google: How to Use That When Marketing Your Independent School
Google is now indexing Instagram posts, turning your school’s social content into searchable, SEO-rich entry points for prospective families. If you’re marketing your independent school, every post is now a mini landing page — working for both Google and AI-driven search.

Winning Families Through Strong School Branding
Parents don’t just enroll in schools, they enroll in a future they can see for their child. A clear, consistent brand tells that story and makes your school unforgettable.
Deep Dives & Webinars
Why Schools Work with Truth Tree
Podcasts / Vlogs
Image Seven, an Australian-based school marketing firm, had Trevor Waddington as their guest talking about our blog on the Ultimate School Review.
A wonderful podcast where Trevor Waddington was the guest discussing educational leadership.