Social Media Marketing (SMM/PPC)

Social Media Advertising

Through social media paid advertising (SMM/PPC) on platforms including Facebook, Instagram, TikTok, and LinkedIn, we create and share visually stunning stories to engage prospective families.

Families will be drawn into your ad using our Hero-Positioning™️ storytelling method combined with your most unique benefits to differentiate your ads from all the others.

A mixture of targeted awareness, retargeting, and remarketing campaigns based on psychographic geo-behavioral data engage the intended user to take the steps into and through your admission funnel.

Our school experienced a historically strong admission season. The strength of our applicant pool, as well as the yield on offers made, exceeded even our lofty expectations.

School marketing Facebook advertising - Truth Tree

Matt Trammell

Director of Admission, Bullis School

Invest in SMM for Your School

What this means for you:

Daily attention to your campaigns
Weekly 55-point campaign inspections
Real-time, interactive reporting on our Enrollytics™️ Dashboard
Monthly strategy meetings & a review of your monthly report
Quarterly admission, marketing, and communication consulting sessions.
Local, regional, national, & international campaigns
Ad creation: masterful copywriting and graphic design
Landing page creation and consulting

Take SMM to the Next Level

The Private School Review / Boarding School Review Add-On:

Leverage their on-site traffic of 1.5 million views per month
Social ads retargeting prospects who visited specific pages on their site
Social ads hard targeting site members
On-site school profile optimization
Demographic targeting on their site
Featured ad space on privateschoolreview.com or boardingschoolreview.com
Access to database of nearby families who utilize their site